What is the RICE Scoring Model?

Ruben Buijs
1 minutes • Aug 10, 2023 • Product Management

The RICE scoring model is a popular framework used in product management to prioritize and evaluate potential projects or features based on their potential impact. RICE stands for Reach, Impact, Confidence, and Effort, which are the key factors considered when scoring and ranking ideas or initiatives.

Importance of RICE Scoring Model

The RICE scoring model helps product managers make data-driven decisions and allocate resources effectively. By considering various factors, it enables teams to focus on high-impact initiatives that align with business goals and maximize return on investment. This model provides a structured approach to prioritize projects and ensures that valuable resources are dedicated to the most valuable opportunities. To learn more about the importance of this model, check out our RICE prioritization guide.

How to Use RICE Scoring Model

The RICE Scoring Model is a framework for prioritizing features based on four factors: Reach, Impact, Confidence, and Effort. To learn more about how to effectively implement this model, check out our RICE prioritization guide.

Article by

Ruben Buijs

Ruben is the founder of ProductLift. I employ a decade of consulting experience from Ernst & Young to maximize clients' ROI on new Tech developments. I now help companies build better products

Table of contents

  1. Importance of RICE Scoring Model
  2. How to Use RICE Scoring Model
  3. Related Terms

Ship features your users (really) want.
Collect feedback, prioritize ideas, and build a product your customers love with AI-powered tools for feedback boards, roadmaps, changelogs, and knowledge bases.

Get Started for Free

The faster, easier way to capture user feedback at scale

Join over 3,051 product managers and see how easy it is to build products people love.

Did you know 80% of software features are rarely or never used? That's a lot of wasted effort.

SaaS software companies spend billions on unused features. Last year, it was $29.5 billion.

We saw this problem and decided to do something about it. Product teams needed a better way to decide what to build.

That's why we created ProductLift - to put all feedback in one place, helping teams easily see what features matter most.

In the last four years, we've helped over 3,051 product teams (like yours) double feature adoption and halve the costs. I'd love for you to give it a try.

Ruben Buijs

Founder & Digital Consultant