What is a MoSCow Prioritization Model?

Ruben Buijs
1 minutes Aug 10, 2023 Product Management

The MoSCoW Prioritization Model is a popular technique used in product management to categorize and prioritize features or requirements based on their importance. MoSCoW stands for Must-have, Should-have, Could-have, and Won't-have, which represent the four priority categories used to classify items.

Importance of MoSCoW Prioritization Model

The MoSCoW Prioritization Model helps product managers focus on critical features and make informed decisions about resource allocation. By categorizing items into distinct priority levels, it ensures that the most important functionalities are delivered to meet user needs and business goals. This model provides a clear framework for decision-making and efficient resource utilization.

How to Use MoSCoW Prioritization Model

The MoSCoW Prioritization Model categorizes features or requirements into four priority levels: Must-have, Should-have, Could-have, and Won't-have. To learn more about how to effectively implement this model, check out our MoSCoW prioritization guide.

Article by

Ruben Buijs

Ruben is the founder of ProductLift. I employ a decade of consulting experience from Ernst & Young to maximize clients' ROI on new Tech developments. I now help companies build better products

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